Local shops gear up for Small Business Saturday 

PALM SPRINGS, Calif. (KESQ) - Saturday is officially "Small Business Saturday," a day dedicated to supporting locally-owned businesses after Black Friday. The Rancho Mirage Chamber of Commerce says that every dollar spent at a locally owned business supports workforce stability and a healthy local economy. 

According to the Main Street Palm Springs Business Association, around 90% of the shops in downtown Palm Springs are locally owned. Joy Meredith, president of the association and owner of Crystal Fantasy, says she's seen a change in Black Friday shopping in downtown Palm Springs.

"These sort of days were very poorly attended years ago because people did a lot of mall shopping but I think that a lot of people are concerned with local communities," she says.

Visitors like Roxy from Los Angeles says that she thinks critically about where she spends her money.

"A lot of corporations have shown their true colors. They've really shown us like who they are, what they're willing to compromise. And now that we're seeing them a little bit more clearly, I know for me personally, I'm really fine with opting out of shopping with them at all going forward," she says.