Cathedral City protest draws attention to immigration enforcement concerns

CATHEDRAL CITY, Calif. (KESQ) - Dozens of residents gathered in Cathedral City Sunday afternoon to protest reported immigration enforcement activity in the Coachella Valley, saying the reports have sparked fear and uncertainty within the local Hispanic community.

The protest took place outside the Mary Pickford Theatre after multiple viewers contacted News Channel 3 reporting possible ICE activity near the Target and Cardenas shopping centers in Cathedral City. Federal officials have not confirmed the reports, but demonstrators say the concern has already affected daily life for many families.

Protesters held signs and shared personal stories to highlight the fear they say immigrant families are experiencing. Many attendees said they came out to show solidarity and support for those who may be afraid to speak publicly.

Samantha Rodriguez, the founder and organizer of the protest, said the demonstration was organized in response to recent immigration enforcement activity reported across the valley, particularly during the holiday season. She said families are fearful of leaving their homes or going to work and that the protest was meant to reassure the community they are not alone.

Several protesters told News Channel 3 they are children of immigrants and feel a responsibility to speak up for parents and relatives who fear detention. Volunteers Marlene Aguilar and Roxana Romo said the issue is deeply personal, noting that many families in the Coachella Valley have long-standing ties to the region and depend on daily work to support their households.

Demonstrators also emphasized the valley’s agricultural roots, pointing out that immigrant labor plays a significant role in the local economy. Some protesters said immigration enforcement actions disrupt families and contribute to widespread anxiety throughout the community.

Organizers said they plan to continue holding protests and sharing resources to help families understand their rights and access support during immigration encounters.

Another protest is planned for Monday in Palm Springs, where organizers are encouraging community members to attend and continue showing support for immigrant families.