Road to be named in honor of late H.N. and Frances C. Berger Foundation President Ronald M. Auen

A road on the campus of Eisenhower Medical Center in Rancho Mirage is scheduled to be named Monday after Ronald M. Auen, who died last month.

Ron Auen Way will run parallel to Bob Hope Drive in front of the hospital, according to hospital officials.

Auen, the longtime President and Chairman of the Board for the H.N. and Frances C. Berger Foundation, died on November 7. He was 87.

G. Aubrey Serfling, president and CEO of Eisenhower Health, will join Michael Landes, president of the Eisenhower Health Foundation and members of the Berger Foundation Board of Directors for an unveiling ceremony Monday afternoon in front of the hospital.

Since 1988, the H.N. and Frances C. Berger Foundation, has contributed more than $800 million to charities throughout Southern California and elsewhere in the United States.

Auen was born in Fisher, Illinois, in 1932 but began calling Southern California home at 7 years old, said Cara Van Dijk, a foundation spokeswoman.

Prior to take taking over the foundation in 1988, Auen provided land-planning services and developed a variety of projects with and for Silver Crest Industry representatives, and was president and owner of Foremost Land Co., according to the foundation's website.

The Auen Foundation was formed by Sherrie and Ron Auen in 1992 with a goal of "Enriching the Quality of Life for Our Aging Population."

“Ron was the business, and Sherrie has been the heart. Together, they made the world a better place for so many," Catharine Reed, Auen's stepdaughter and Senior Program Officer for the Auen Foundation told News Channel 3 in November.

The ceremony begins at 1 p.m. at Eisenhower Medical Center, 39000 Bob Hope Drive.