Rebranded Rams unveil new uniforms
The Rams introduced their new logo and colors back on March 23rd. On Wednesday, they finally unveiled their new uniforms.
This is all part of a new era in Los Angeles with the Rams re-branding, coinciding with their new stadium, a $5 billion project funded by team owner Stan Kroenke.
The Rams have named their new colors "Rams Royal," "Sol" for yellow and "Bone," which refers to the white.
The Rams' new threads are inspired by Los Angeles but also pay homage to their rich history and the many great players and teams that came before.
LA missed the playoffs in 2019, finishing 9-7. Just a season prior, they made the Super Bowl but fell to the New England Patriots.