Local vintage stores talk Coachella’s festival fashion

PALM DESERT, Calif. (KESQ) -- Whether it's rhinestones, western accessories or blast from the past styles, Thriftology in Palm Desert is welcoming locals and visitors to shop festival fashion.

"People are gravitating towards cowboy boots. Always having hats and scarves and bandanas to cover your face from the dust and then just anything that's wild, crazy, neon and fringe," Dutchess Sanchez, owner of Thriftology said.

The desert festival is well known for elaborate and referential outfits, and as fast fashion billboards clutter Interstate 10, she wants to remind festival-goers to think "secondhand" first.

"Some of the fast fashion that you see coming out. It doesn't last more than one wear," Sanchez said.

Alexis, a festival-goer from Kansas City, Missouri, says Thriftology is her go-to when she's in town.

"I've been really searching for anywhere between, like, Billie Eilish and Doechii kind of vibes lately. So I like oversized pieces and then also like eclectic pieces that can kind of fit in with any wardrobe," she said.

The boom festival season brings is welcome change for Sanchez's store. She says the current economy and frugal shoppers have hurt store sales.

"It's less people, but people are coming. But people are definitely doing more window shopping," Sanchez said.

Sanchez says sales from Coachella and Stagecoach shopping will usually sustain Thriftology through a slow summer. Through March and April, the store will see sales nearly double.

Thriftology offers a 15% discount to any shoppers who donate clothing and accessories with them. For more information on Thriftology, visit: https://www.visitgreaterpalmsprings.com/listing/thriftology/45157/