Toys ‘R’ Us made an ad almost entirely AI. It’s a sign of how far the tech has come — and where it could go
By Samantha Murphy Kelly, CNN (CNN) — Toys “R” Us is proving artificial intelligence could have a future in film. The retail toy brand premiered a short promo film at the 2024 Cannes Lions Festival in France this week that was created almost entirely by using OpenAI’s new text-to-video tool. The company’s entertainment studio partnered
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