Doritos thinks this flavor is its next ‘Cool Ranch’
By Jordan Valinsky, CNN New York (CNN) — In 1986, Doritos released “Cool Ranch” chips, which has since became one of the brand’s most popular flavors, selling tens of millions of bags and spawning spinoffs from taco shells to popcorn. Nearly 40 years later, the PepsiCo-owned tortilla chips maker thinks it’s found the next big
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