Palm Springs International Film Festival unveils 2024 poster by renowned artist & local resident, Shag
The Palm Springs International Film Festival (PSIFF) unveiled its 2024 poster ahead of the upcoming event, which will take place January 4-15, 2024.
The poster is a collaboration with renowned American artist and Palm Springs resident, Shag.
PSIFF organizers said this year's bold and colorful design is inspired by midcentury modern aesthetics, celebrating the Festival's 35th-anniversary and beautiful desert location.
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Shag, known for his distinctive and vibrant retro-style artwork, brings a unique and wholly original vision to this year's Festival poster. His distinctive artistic style draws from commercial illustration from the past five decades, imbued with an attitude and sly sense of humor that is unmistakably of our time.
Solo exhibitions of Shag's work have been held in the United States, Europe, Japan, Australia and South America.
He currently resides in Palm Springs, with the Shag Store located on Palm Canyon Drive. As a limited-edition collectible – and a must-have for cinema enthusiasts, art collectors and fans of Shag’s work – the 2024 poster will be available on the Festival website, the Shag Store and Destination PSP.
Commenting about the inspiration behind the poster, Shag said, “I was inspired by Palm Springs’ history as a sunny winter getaway for the Hollywood film industry and wanted to represent that with the colorful umbrellas that are ubiquitous to outdoor living in the city. Under those umbrellas I depicted the sort of glamorous and talented people that are attracted to the Palm Springs International Film Festival.”
"For our 35th-anniversary, we wanted to capture the perfect blend of Palm Springs charm and film culture," said Lili Rodriguez, Artistic Director of the Palm Springs International Film Society."
"We think Shag's distinctive, fun style is a natural choice to bring these ideas together. His vision resonates with our Festival's celebration of storytelling, and we're thrilled to partner with him!"
The Palm Springs International Film Festival will return January 4-15, 2024, presented in part by the City of Palm Springs, Title Sponsor.
The Festival's culturally diverse program presents a large selection of films submitted for consideration in the Best International Feature Film category for the Academy Awards, as well as highlights American independent and international features and documentaries.
The Opening Night screening of the Festival will be held on Friday, January 5, 2024. Closing Night will be held on Saturday, January 13, 2024, followed by two days of 'Best of the Festival' screenings on Sunday, January 14, and Monday, January 15.
The Festival will also hold its annual star-studded black-tie Film Awards at the Palm Springs Convention Center on Thursday, January 4, 2024.
For additional information and tickets, call the festival headquarters at (760) 778-8979 or visit the website at www.psfilmfest.org.
