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La Quinta Ironman triathletes and support crews bring tourism dollars to Coachella Valley

11-18 ironman

Sunday's second annual Ironman Triathlon in La Quinta brought with it road closures, and as a result, some traffic backups in the valley.

Some small business owners also tell News Channel 3 their businesses were hurt by the closures, because regular customers had a hard time getting to the businesses.

But the triathletes and their support teams also brought a spike in business for other merchants, hotels and restaurants.

Today News Channel 3 will report on the economic impact from the event.

Article Topic Follows: Money

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Tom Tucker

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